In our most recent video podcast, Andrew Rusnak, founder of Charlotte Content Marketing, talks about the implications of relying solely on Internet research. We ask and answer questions like:

• Can online research be trusted?

• Should you verify your sources?

• Is anecdotal evidence a good thing?

• How do search engines treat inconsistent research & reporting?

Learn how to navigate the complexities of online research to give your customers the best experience possible with your brand. You’ll also benefit by building brand authority and may even see benefits when it comes to SEO and greater visibility on the web.